Instagram has proven to be an exceptional tool to increase the exposure of your work as a photographer. When I started with Instagram I was faced withthe question of what style and approach I wanted to take. Did I want to be a pure mobile photographer or did I want to share my work taken with my DSLR? After about a year with on the social networking platform just snapping away I decided and settled on the fact that I needed the flexibility to post photos from both my phone as well as my DSLR work. So lets look at my workflow for getting my photographs from my Adobe Lightroom catalog onto Instagram.
Desktop PC to Instagram Workflow
My Receipe for A Workflow
1. Edit the original in Adobe Lightroom on my PC
2. Crop to a 1×1 ratio with a Lightroom preset
3. Export from Lightroom with a custom export preset
4. Use AirDroid to wirelessly transfer images to my tablet
5. Delete photos from my instagram transfer folder on my PC to keep it clean
6. Share a photo from my Picture Album on my Android Tablet to Instagram
7. After posting delete the image from my picture album so I don’t post it again
A couple more tips and tricks for you. Lightroom does a great job of saving time through teh use of presets. Two I use regularly are crop and export.
Setting Up A Cropping Ratio
To be quick and efficient setup a custom crop ratio of 1×1. To do this go to the develop pane and open the crop tool. Left click on the word ‘custom’ next to the lock icon and click on the last option in the list called ‘enter custom’. In the dialog box that opens you will be able to enter a 1×1 ratio and click okay. Now you’ll have a new 1×1 option in the crop menu when you click on the word ‘custom’ next to the lock icon.
Create a Custom Export
My second recommendation is to setup a custom export. I won’t go through the full details here as there are plenty of online tutorials. If you need some tips I suggest checking out the video on Julianne Kosts blog titled Lightroom 5 – Exporting Images. As a hint, keep the export files small. I set my personal present to export the files as a JPG that are 612 pixels on the long edge. I keep them small because currently the instagram app will only post a final image as a sqaure with 612 pixels on a side.
If you are looking for some ready made export presets, check out my post where you can download two of my lightroom 5 export presets for Instagram.
A final tip for your file transfer is a great little android app called AirDroid. Airdroid is a great free android app for managing your android device. The use the browser based tool to transfer images between my tablet and PC all the time. It connects over your local wifi network and uses your PC browser instead of a local app instalelled on your PC.